Things to Consider
If you’ve made the decision to build your site with a website builder, there are some things you simply can’t do without. So, let’s see some of these ‘must have features’, for you to keep in mind, when choosing a website builder.
1. Quick speeds
This goes both for your desktop and mobile sites. If the website builder can’t guarantee your page will load when someone visits it, in under 5-seconds, look elsewhere. Most people won’t stick around for more than 3-5 seconds to wait for a site to load. If your site doesn’t load quickly, you run the risk of losing visitors. Make sure the website builder can guarantee these speeds.
2. Marketing/promo materials
It goes without saying that you have to promote your website, and you want it to rank well on SEO searches. You want to choose a builder and host which will offer Adword credits, as well as SEO and marketing tools, when you use their site over competitors. You have many companies to choose from for designing and hosting your site; make sure you choose those which offer the best features to you.
3. More theme options
With most sites, you’ll have hundreds, if not thousands of themes to choose from. When choosing your site to host and build your website, make sure you have many options to consider for your website. Especially in niches where you are targeting a very-specific audience. Know what to look for, and that your site is going to attract the right visitors once it’s up and running.
4. Integrative tools
This means everything from the intuitive dashboard which lets you see where you left off and where you need to go when building your site, to the drag and drop, or Cloud uploading features you desire. No matter what kind of site you are building, you want it to be easy. So, choose a site which makes the work seamless, and error proof for you, when building your site.
5. Ecommerce integration
Sure, you want to add products to sell to your site. But, you also want to offer customers many ways to pay for those products, and more platforms to find your products from. Choose a site builder and host which allows you to integrate payment tools online, accept e-checks, virtual card payments, and one which allows you to have several domains, under one site, so that visitors can purchase through different platforms and sites.
6. The extras
This might come in the form of server-hosting if you operate a large business in a big office complex, it might be the addition of email hosting, or the ability to integrate blogs and Wordpress sites. No two businesses are alike; therefore, the features, and design characteristics you are going to look for, when building your website, are going to differ in each case.
As a business owner, it is up to you to compare website builders, and find those sites which offer you the most features, and the most services, for the lowest price, while guaranteeing you the highest uptime, when your site is up and running on their platform. It is important to compare several site builders, their features, product offerings, and pricing. Doing this will give you a better idea of what each company has to offer and will make it much easier for you to choose a hosting and site builder which offers the best features, for your site, and your niche audience.